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    19 Link Building / Outreach Strategies that WORK

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    There’s endless link opportunities for your site. These are the ones that matter. In this post, I’ll cover: Every link acquisition strategy that will help your website get more organic traffic. What that link looks like and how you can find it. How to secure that link for your own website. As they say in Miami – Dale. NOTE: If you want to see how we execute these links at sca

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    Step by Step Guide to Scale Your Link Building

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    Too busy to watch the full video? I feel you. I host it on YouTube so you can watch the video in half the time. For more information on how you can apply this exact process to your business, check out my full link outreach training which includes short, to the point, actionable training videos to get this system up and running for your business.  

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    20 Ways to Use Email to Automate Your Business

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    We’ve received almost 3,000 contact or consultation requests over the last year. Up until a few months ago, managing this was a nightmare.   As a small business, I don’t have any sales people – I manage everything myself. What’s even worse, a large majority of these leads were garbage. I was spending all my time chasing down leads that if I got on the phone, weren

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    The Link Builder’s Guide to Landing “Link Roundups”

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    Yesterday, I was briefing a client on the link outreach strategy we built for them. When covering the different link types we’d be targeting, the client stopped me mid-sentence and asked “What’s a link roundup?“. I gave him a short, 2 sentence response – he didn’t follow. I told him I’d follow up with some additional information. This blog post is his

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    How to Use Twitter to Execute a Blogger Outreach Campaign

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    Generally, we use search engine operators to find blogger outreach opportunities. However, the internet is a big place – Google/Yahoo/Bing only index a very small portion of opportunities. Twitter gives us the ability to find an entirely new set of bloggers for outreach opportunities. The network’s search has improved drastically over the years – we can use it to find blogg

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    How to Determine the ROI of a PPC Campaign [FREE Template]

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    Thanksgiving is my favorite holiday so I’m really feeling the love today. I’m going to give you the exact data modeling template I use to determine the return on investment (ROI) of paid search (PPC) campaigns. All you need to do is enter a few cells of information and the entire thing populates for you. It’s an incredibly powerful tool to pitch clients or determine the profitabi

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    5 Tactics I Used to Build My Digital Agency (Gotch SEO)

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    This guest post was written by Nathan Gotch, founder and owner of Gotch SEO. Trying to start your own SEO agency or consultancy? Read on. In article, I’m going to show you how I grew my SEO agency from a one man show to three in-house employees (and an army of virtual assistants) in just a couple years time. Quick backstory Back in 2011, I was a senior in college and on my way to becoming a la

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    The #1 Way (Seriously) to Hire a Freelance Content Writer

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    There’s a million places to find freelance writers – but it’s really great ones. I’m not talking about good ones, I mean “holy shit that was great“, great. And hey, don’t take this the wrong way writers,  I’m not picking on you. I freelance write too. I can write about marketing until the cows came home but … fashion? I mean, I could write yo

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    5 Bad A$$ Blogs Accepting Guest Posts

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    Whew, almost 2 months since my last link tip. This week's tip is a powerhouse white house guest post opportunity.

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